Din Yates of Cheeky Sandwiches

What is your passion?

“Pulling the fun out of whatever”

Name: Din Yates

Business: Cheeky Sandwiches

Where are you from? New Orleans

When did you move to NY? About just over 20 years

When did you move to the LES? Just over 10 years

What is your first memory of the LES? Getting lost trying to get to Good World

What is your history with the LES? Got lost and decided to stay lost.

Outside of your business what is your favorite part of the LES? The old-school part of it. Sort of like a college campus. A true "neighborhood".

What is your passion? Pulling the fun out of whatever

What is your motto? Do It Now (or Good Morning)